Photo on White CHECKLIST, Video + Handout
This 3-minute video shows 6 most common white background catalog photo mistakes and how to avoid them. Printable handout included.
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- Jul 12, 2019
- 1 min
What kind of photos sell? CATALOG vs LIFESTYLE product photography VIDEO
Even marketing professionals often get it wrong. The two main types of commercial product photography serve different purposes. Here is an
- Sep 1, 2017
- 4 min
Seek Improvement, not Approval
What does it mean to be a great professional? Is solid knowledge of a subject enough for success? Here is the story about my fellow...
- Sep 1, 2017
- 3 min
A True Story of a Big Boss And a Sluggish Photographer
Once upon a time a fortunate middle aged gentleman was exalted to the presidency of a huge public company. The purpose of this story is...
- Jul 1, 2017
- 5 min
Girls can be so unruly
“No, Irina, it is a very bad idea to become a photographer,” the editor-in-chief at a federal car magazine told me disapprovingly. “I...
- Jun 5, 2017
- 3 min
Night Photography: How to Capture Beautiful City Lights
No more blurry abstractions; no more black rectangles! It’s simple: amazing nighttime cityscape photographs are attainable for anyone...
- Jun 19, 2015
- 5 min
Do Photographers Need Personal Websites?
I often hear from other photographers that there is no need to have a personal website. They insist a Facebook profile or a page on...
- Jun 5, 2015
- 2 min
How to Choose Photos in 5 Easy Steps
The worst part of being a photographer is having to choose among piles of photos, several that could be considered the best. Therefore,...
- Jul 1, 2014
- 4 min
The Honest Before-And-After Project
I swear to tell the truth, the whole truth, and nothing but the truth about my job. Rarely does this happen in my industry! If you google...